Innovations in Services Marketing and Management Strategies for Emerging Economies is popular PDF and ePub book, written by Goyal, Anita in 2013-10-31, it is a fantastic choice for those who relish reading online the Business & Economics genre. Let's immerse ourselves in this engaging Business & Economics book by exploring the summary and details provided below. Remember, Innovations in Services Marketing and Management Strategies for Emerging Economies can be Read Online from any device for your convenience.

Innovations in Services Marketing and Management Strategies for Emerging Economies Book PDF Summary

Modern corporations face a variety of challenges and opportunities in the field of sustainable development. Properly managing assets and maintaining effective relationships with customers are crucial considerations in successful businesses. Innovations in Services Marketing and Management: Strategies for Emerging Economies presents insights into marketing strategies and tactical perspectives in both large and small enterprises. The chapters in this book explore case studies, contemporary research, and theoretical frameworks in effective business management, providing students, academicians, researchers, and managers with the resources and insight necessary to identify key trends in emerging economies and build the next generation of innovative services.

Detail Book of Innovations in Services Marketing and Management Strategies for Emerging Economies PDF

Innovations in Services Marketing and Management  Strategies for Emerging Economies
  • Author : Goyal, Anita
  • Release : 31 October 2013
  • Publisher : IGI Global
  • ISBN : 9781466646728
  • Genre : Business & Economics
  • Total Page : 410 pages
  • Language : English
  • PDF File Size : 11,7 Mb

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Perspectives in Marketing Innovation and Strategy

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Publisher : Taylor & Francis
File Size : 46,5 Mb
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