Discourses of Authenticity on YouTube is popular PDF and ePub book, written by Giorgia Riboni in 2020-08-25T00:00:00+02:00, it is a fantastic choice for those who relish reading online the Language Arts & Disciplines genre. Let's immerse ourselves in this engaging Language Arts & Disciplines book by exploring the summary and details provided below. Remember, Discourses of Authenticity on YouTube can be Read Online from any device for your convenience.
Discourses of Authenticity on YouTube Book PDF Summary
This book explores the discourse of authenticity on the popular social media platform YouTube. It investigates how popular users negotiate their identity and discursively portray themselves as authentic in their videos. In so doing, it adds to the development of new perspectives on social media communication and offers an outlook on issues concerning the complexities of contemporary identity practices. Starting from the premise that authenticity is a discursive construction, the study adopts a linguistics-based approach and relies on a hybrid methodological toolkit that draws on the analytical tools provided by Social Media Critical Discourse Studies (SM-CDS), a newly-introduced framework comprised of different but interconnected levels of description. The volume presents three case studies which investigate the discursive and rhetorical strategies used by well-known users in order to come across as authentic. Videos produced by popular content creators belonging to different communities of practice (scientists, stay-at-home mothers, and makeup artists) are explored. The analysis reveals that they share a common set of identity characteristics, a common core of authentic traits famous YouTubers conventionally display to discursively depict themselves as genuine and credible.
Detail Book of Discourses of Authenticity on YouTube PDF
- Author : Giorgia Riboni
- Release : 24 August 2020
- Publisher : LED Edizioni Universitarie
- ISBN : 9788855130141
- Genre : Language Arts & Disciplines
- Total Page : 191 pages
- Language : English
- PDF File Size : 8,6 Mb
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