Advertising to Children on TV is popular PDF and ePub book, written by Barrie Gunter in 2004-09-22, it is a fantastic choice for those who relish reading online the Language Arts & Disciplines genre. Let's immerse ourselves in this engaging Language Arts & Disciplines book by exploring the summary and details provided below. Remember, Advertising to Children on TV can be Read Online from any device for your convenience.
Advertising to Children on TV Book PDF Summary
Concern is growing about the effectiveness of television advertising regulation in the light of technological developments in the media. The current rapid growth of TV platforms in terrestrial, sattelite, and cable formats will soon move into digital transmission. These all offer opportunities for greater commercialization through advertising on media that have not previously been exploited. In democratic societies, there is a tension between freedom of speech rights and the harm that might be done to children through commercial messages. This book explores all of these issues and looks to the future in considering how effective codes of practice and regulation will develop.
Detail Book of Advertising to Children on TV PDF
- Author : Barrie Gunter
- Release : 22 September 2004
- Publisher : Routledge
- ISBN : 9781135626303
- Genre : Language Arts & Disciplines
- Total Page : 346 pages
- Language : English
- PDF File Size : 15,5 Mb
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